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How do I set up and manage a TikTok Shop?Updated 7 months ago

To set up a TikTok Shop, complete the setup process and then send us a user permissions invite. Detailed instructions on how to send the invite can be found in our support documentation

Setting Up and Managing Your TikTok Shop

  1. Create a TikTok Business Account:
    • Download the TikTok app and sign up for a business account if you haven’t already.
    • Go to Settings > Manage Account > Switch to Business Account and follow the prompts.
  2. Apply for TikTok Shop:
    • Visit the TikTok Shop Seller Center website here and log in with your TikTok business account.
    • Complete the application form to become a seller. Provide the necessary business details and documentation.
  3. Set Up Your TikTok Shop:
    • Once approved, log in to the TikTok Shop Seller Center.
    • Set up your shop profile by adding your business information, logo, and shop description.
  4. Add Products:
    • Navigate to the Products section in the Seller Center.
    • Click Add New Product and enter product details including name, description, price, and images.
  5. Set Up Payment and Shipping:
    • Go to Settings > Payment Settings to set up your payment methods.
    • Configure shipping options under Shipping Settings.
  6. Create and Manage Listings:
    • Go to Product Listings to manage and update your product listings.
    • Ensure that all product details are accurate and up-to-date.
  7. Promote Your Shop:
    • Utilize TikTok’s advertising tools to create campaigns that drive traffic to your shop.
    • Engage with TikTok influencers to promote your products.
  8. Send User Permissions Invite:
    • To grant us access, go to the Account Settings section in your TikTok Shop Seller Center.
    • Find the User Permissions section and click Invite User.
    • Enter our email address and select the appropriate permissions for our team.
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